Aarp.Org - Info aarp.org

aarp.org receives about 110,500 unique visitors and 304,980 (2.76 per visitor) page views per day which should earn about $3,145.14/day from advertising revenue. Estimated site value is $2,061,879.24. According to Alexa Traffic Rank aarp.org is ranked number 4,374 in the world and 0.0221% of global Internet users visit it. Site is hosted in San Mateo, CA, 94401, United States and links to network IP address 204.74.99.100.

About - aarp.org

Organization for *** adults 50 and above. Information on health, long-term care, economic security, independent living and consumer issues.
Take advantage of your age and experience to expand your possibilities. AARP is more than just discounts and lobbying for senior citizens.
How did aarp.org look in the past? Edit Site Info

How popular is aarp.org?

Daily Unique Visitors:
110,500
Monthly Unique Visitors:
3,315,000
Daily Pageviews:
304,980 (2.76 per visitor)
Alexa Rank:
4,374 visit alexa
Alexa Reach:
0.0221% (Percent of global Internet users)
*All traffic values are estimates only.

Alexa Traffic Ranks
Search Traffic
majestic
Quantcast

Visitors by country

Users%Pageviews%Rank
United States 85.5%87.9%940
United Kingdom 1.9%1.8%6916
Canada 1.2%1.0%6169
India 1.0%0.6%20377
Germany 0.7%0.8%20156

Where do visitors go on this site?

Reach%Pageviews%PerUser
aarp.org
66.34%46.83%1.89
games.aarp.org
12.50%11.16%2.4
login.aarp.org
8.46%4.64%1.5
advantages.aarp.org
6.84%4.77%1.9
rewards.aarp.org
6.80%9.54%3.8
secure.aarp.org
6.63%3.17%1.3
appsec.aarp.org
6.22%3.10%1.3
travel.aarp.org
4.75%2.58%1.4
local.aarp.org
2.53%1.33%1.4
join.aarp.org
1.77%0.74%1.1
stayingsharp.aarp.org
1.71%0.76%1.2
sweeps.aarp.org
1.70%2.40%3.8
search.aarp.org
1.20%0.45%1.0
action.aarp.org
1.16%0.71%1.6
states.aarp.org
1.08%0.45%1.1
community.aarp.org
1.03%0.56%1.4
blog.aarp.org
0.89%0.38%1.1
lifereimagined.aarp.org
0.89%0.55%1.6
videos.aarp.org
0.86%0.43%1.3
email.aarp.org
0.74%0.28%1.0
healthtools.aarp.org
0.64%0.64%2.7
jobs.aarp.org
0.62%0.37%1.6
careers.aarp.org
0.45%0.37%2.2
assets.aarp.org
0.43%0.19%1.2
press.aarp.org
0.38%0.17%1.2
braingames1.aarp.org
0.38%0.30%2.1
aarptek.aarp.org
0.37%0.15%1.1
possibilities.aarp.org
0.36%0.14%1.1
idp.aarp.org
0.22%0.15%1.8
foundation.aarp.org
0.22%0.18%2.3
autobuying.aarp.org
0.22%0.24%2.9
int.aarp.org
0.17%0.42%6.6
autos.aarp.org
0.16%0.06%1
now.aarp.org
0.14%0.05%1
adfs.aarp.org
0.14%0.07%1
securewebmail.aarp.org
0.14%0.08%2
auto.aarp.org
0.14%0.16%2.9
info.aarp.org
0.13%0.05%1
advertise.aarp.org
0.12%0.08%2
recipes.aarp.org
0.11%0.09%2
recruiting.aarp.org
0.10%0.06%2
secureaccess.aarp.org
0.08%0.28%9
livabilityindex.aarp.org
0.08%0.08%2
healthlawanswers.aarp.org
0.06%0.08%4
cms.aarp.org
0.06%0.21%9
OTHER
0%0.53%0

Competitive Data

SEMrush aarp.org
Domain:
  aarp.org
Rank:
  1,083
Organic Keywords:
  93,302
Organic Traffic:
  1,840,468
Organic Cost:
  $7,735,989.00
Adwords Keywords:
  13,109
Adwords Traffic:
  61,413
Adwords Cost:
  $346,632.00

Data

Domain Authority:
  n/a
Page Authority:
  n/a
MozRank:
  n/a

Backlinks Report

Total Sites Linking In (Alexa):
18,329
Total Backlinks:
  0
Follow Links:
  0
Nofollow Links:
  0
Referring Domains:
  0
Referring IPs:
  0

How socially engaged is aarp.org?

Facebook:
  45,876
Google +:
  75,536
Linkedin:
  0
Stumbles:
  16,257
Buffer:
  0
Pins:
  7

How much aarp.org can earn?

Daily Revenue:
$3,145.14
Monthly Revenue:
$94,354.20
Yearly Revenue:
$1,147,976.10
*All earnings values are estimates only.

Daily earning by country

PageviewsEarning
United States 268,077$3,074.85
United Kingdom 5,490$34.20
Canada 3,050$21.38
Germany 2,440$11.78
India 1,830$2.93

How much money do aarp.org lose due to Adblock?

Daily Revenue Loss:
$568.53
Monthly Revenue Loss:
$17,055.80
Yearly Revenue Loss:
$207,512.27
Daily Pageviews Blocked:
51,115
Monthly Pageviews Blocked:
1,533,439
Yearly Pageviews Blocked:
18,656,847
*All earnings values are estimates only.

Daily revenue loss by country

BlockedLost Money
United States 48,254$553.47
United Kingdom 878$5.47
Canada 762$5.34
Germany 708$3.42
India 512$0.82

How much is aarp.org worth?

Website Value:
$2,061,879.24

Where is aarp.org hosted?

Server location
Server IP:
204.74.99.100
ASN:
AS12008 
ISP:
NeuStar, Inc. 
Server Location:
San Mateo
CA
94401
United States
 

Other sites hosted on 204.74.99.100

How fast does aarp.org load?

Average Load Time:
(1812 ms) 48 % of sites are slower

Page Speed (Google PageSpeed Insights)

Suggestions Summary

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 24 blocking script resources and 3 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Remove render-blocking JavaScript:

http://cdn.gigya.com/js/gigya.js?apiKey=3_0N7ckoaNdCOr5Yj4_jSo62i7etSUFc3a_9Kl8LD3bXnCgJJtylYQH0lT40ifAMmK
http://cdn.aarp.net/etc/everywhere/statics/foresee/foresee-alive.imgcache.rev20150917151535.js
http://use.typekit.net/ywz3vlb.js
http://cdn.aarp.net/etc/everywhere/js/modernizr.rev20150917151535.js
http://cdn.aarp.net/etc/everywhere/js/mbox.rev20150917151535.js
http://cdn.tt.omtrdc.net/cdn/target.js
http://aarp.tt.omtrdc.net/m2/aarp/mbox/standard?mboxHost=member.aarp.org&mboxSession=1442976066374-702123&mboxPC=1442976066374-702123.28_40&mboxPage=1442976067202-909302&screenHeight=667&screenWidth=375&browserWidth=375&browserHeight=667&browserTimeOffset=-420&colorDepth=24&mbo***Domain=enabled&mboxCount=1&user.categoryId=home&mbox=aarpe_global&mboxId=0&mboxTime=1442950867208&mboxURL=http%3A%2F%2Fmember.aarp.org%2F&mboxReferrer=&mboxVersion=53
http://cdn.aarp.net/etc/everywhere/js/krux.rev20150917151535.js
http://ajax.googleapis.com/ajax/libs/jquery/1.10.2/jquery.min.js
http://cdn.aarp.net/etc/aarp-foundation/clientlibs/drewards.rev20150917151535.js
http://zor.livefyre.com/wjs/v1.0/javascripts/CommentCount.js
http://ajax.googleapis.com/ajax/libs/jquery/1.10.2/jquery.min.js
http://maps.googleapis.com/maps/api/js?key=AIzaSyBZcjPmHNq76cXgxp1gUZXtb3RLmt9hwoA&sensor=false
http://maps.googleapis.com/maps-api-v3/api/js/22/5a/main.js
http://aarp.tt.omtrdc.net/m2/aarp/mbox/standard?mboxHost=member.aarp.org&mboxSession=1442976066374-702123&mboxPC=1442976066374-702123.28_40&mboxPage=1442976067202-909302&screenHeight=667&screenWidth=375&browserWidth=375&browserHeight=667&browserTimeOffset=-420&colorDepth=24&mbo***Domain=enabled&mboxCount=3&mbox=aarpGeoLoc&mboxId=0&mboxTime=1442950867233&mboxURL=http%3A%2F%2Fmember.aarp.org%2F&mboxReferrer=&mboxVersion=53
http://aarp.tt.omtrdc.net/m2/aarp/mbox/standard?mboxHost=member.aarp.org&mboxSession=1442976066374-702123&mboxPC=1442976066374-702123.28_40&mboxPage=1442976067202-909302&screenHeight=667&screenWidth=375&browserWidth=375&browserHeight=667&browserTimeOffset=-420&colorDepth=24&mbo***Domain=enabled&mboxCount=4&mbox=aarpFavoritesSegments&mboxId=0&mboxTime=1442950867236&mboxURL=http%3A%2F%2Fmember.aarp.org%2F&mboxReferrer=&mboxVersion=53
http://cdn.livefyre.com/libs/commentcount/v1.0/commentcount.js
http://cdn.aarp.net/etc/everywhere/js/global.rev20150917151535.js
http://cdn.aarp.net/etc/everywhere/js/omniture.rev20150917151535.js
http://cdn.aarp.net/etc/everywhere/statics/foresee/foresee-trigger.imgcache.rev20150917151535.js
http://cdn.aarp.net/etc/everywhere/js/trivia.rev20150917151535.js
http://cdn.taboola.com/libtrc/aarp-sc/tfa.js
https://s.yimg.com/wi/ytc.js
http://cdn.aarp.net/etc/everywhere/js/crazyEgg.rev20150917151535.js
Optimize CSS Delivery of the following:

https://use.typekit.net/c/f9b6a8/1w;ff-dagny-web-pro,1,Vcg:P:i2,VZn:P:i4,VZq:P:i7,Vcf:P:i9,Vch:P:n2,VZm:P:n4,VZp:P:n7,Vcj:P:n9/d?3bb2a6e53c9684ffdc9a9af1135b2a622271642905f26b0e42a07001d4afb3ca916d280e19c65af41cbf7faea5f75904f1a96e0f2306a01760c16101d852d09eeda09902de008a6b1c5c5dc9c22a28
http://cdn.aarp.net/etc/everywhere/css/all.imgcache.rev20150917151535.css
http://cdn.aarp.net/etc/everywhere/css/xsmall.imgcache.rev20150917151535.css

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/scripts/satellite-52f1c8b648e04***ad2000084.js (expiration not specified)
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http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/scripts/satellite-54249166fcc89a9f3e000160.js (expiration not specified)
http://bat.bing.com/bat.js (expiration not specified)
http://cdn-akamai.mookie1.com/LB/LightningBolt.js (expiration not specified)
http://cdn.livefyre.com/libs/commentcount/v1.0/commentcount.js (expiration not specified)
http://member.aarp.org/etc/aarp/datashare/everywhereFavoriteSegments/_jcr_content/segmented-slides.number-of-slides=5.segment=home,home,.json (expiration not specified)
http://member.aarp.org/etc/aarp/datashare/everywhereFavoriteSegments/_jcr_content/widget-list.segment=home.temp.json (expiration not specified)
http://member.aarp.org/etc/aarp/datashare/everywhereTopics/_jcr_content/fixed-article-feed.topic=en.0-6.json (expiration not specified)
https://cdn-akamai.mookie1.com/LB/LightningBolt.js (expiration not specified)
http://cdn.tt.omtrdc.net/cdn/target.js (3.3 minutes)
http://tags.tiqcdn.com/utag/xaxis/aarp.org/prod/utag.js (5 minutes)
https://tags.tiqcdn.com/utag/xaxis/doubleclick.net/prod/utag.js (5 minutes)
http://use.typekit.net/ywz3vlb.js (10 minutes)
http://cdn.gigya.com/js/gigya.js?apiKey=3_0N7ckoaNdCOr5Yj4_jSo62i7etSUFc3a_9Kl8LD3bXnCgJJtylYQH0lT40ifAMmK (15 minutes)
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http://www.google-***ytics.com/***ytics.js (2 hours)
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http://cdn.taboola.com/libtrc/aarp-sc/tfa.js (4 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Caregiving-Tools.web.220.127.jpg (24 hours)
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http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Games.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Health-Essentials.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Jean-Chatsky.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Jo-Ann-Jenkins.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Life-Reimagined.web.220.127.gif (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Quick-Healthy-Meals.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Scam-Alert.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Staying-Sharp.web.220.127.png (24 hours)
http://member.aarp.org/content/dam/aarp/aarp_everywhere/favorites-imagery/740-Sweepstakes.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/benefits_discounts/discounts/2015_07/1140-Regal-Original.web.360.215.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/benefits_discounts/membership_services/2014-03/740-aarp-real-possibilities-card-02.web.220.127.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/benefits_discounts/membership_services/2014-03/740-aarp-real-possibilities-card-02.web.360.215.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/benefits_discounts/membership_services/2015-06/1140-member-benefits-R2.web.360.215.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/benefits_discounts/travel_discounts/2015_07/1140-Hilton-Hampton-Hotel-Member-Benefits.web.165.100.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/benefits_discounts/travel_discounts/2015_07/1140-Hilton-Hampton-Hotel-Member-Benefits.web.360.215.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/entertainment/movies-for-grownups/2015-09/740-MFG-Black-Mass.web.263.151.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/health/conditions_treatments/2015-08/740-when-pain-kills.web.263.151.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/health/healthy-living/2014-01/740-bmi-calculator-health-scale-online-check.web.165.100.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/health/healthy-living/2015-08/740-fuel-for-workout-energy-bar.web.263.151.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/health/medicare-and-medicaid/2015-09/740-ask-miss-medicare-premium-payment.web.263.151.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/home-and-family/***-and-intimacy/2015-09/740-The-New-American-Marriage.web.263.151.jpg (24 hours)
http://member.aarp.org/content/dam/aarp/money/living-on-a-budget/2013-05/740-red-hatchback-car-rental-vehicle.web.263.151.jpg (24 hours)
http://member.aarp.org/etc/aarp/statics/global/js/foresee/foresee-dhtml.css?build=9 (24 hours)
http://member.aarp.org/etc/aarp/statics/global/js/foresee/foresee-surveydef.js?build=9 (24 hours)
http://assets.aarp.org/aarp.org_/web/images/nearMe/v3/nmMarker_Hotels_and_Resorts.png (32.3 hours)
http://assets.aarp.org/aarp.org_/web/images/nearMe/v3/nmMarker_Rentals.png (2.4 days)
http://assets.aarp.org/aarp.org_/web/images/nearMe/v3/nmMarker_Health_and_Wellness.png (3.4 days)
http://assets.aarp.org/aarp.org_/web/images/nearMe/v3/nmMarker_Casual_Dining.png (5.8 days)
http://assets.aarp.org/aarp.org_/web/images/nearMe/v3/nmMarker_Exclusive_Offers.png (5.8 days)
http://assets.aarp.org/aarp.org_/web/images/nearMe/v3/nmMarker_Home_and_Furnishing.png (6 days)
http://assets.aarp.org/aarp.org_/web/images/nearMe/v3/nmMarker_Automotive.png (6.7 days)

Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://aarp.org/
http://www.aarp.org/
http://member.aarp.org/

Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 62% of the final above-the-fold content could be rendered with the full HTML response .

Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 63.3KiB (74% reduction).

Compressing https://services.share.aarp.org/applications/nearme/WSOMapService/locations/service?set=dsp%2Ctax%2CDiscounts-Air%2CDiscounts-Hotel%2CDiscounts-Rental%2CEVT%2CDISCOUNTS-Bundle_Shopping%2CDISCOUNTS-Bundle_DiningEntertainment%2CDiscounts-Wellness%2CDISCOUNTS-Bundle_HomeAuto%2CVol%2CFattail%2Cchp%2CDiscounts-Offer&radius=15&lat=27.8196&lng=-82.6228 could save 25.7KiB (91% reduction).
Compressing http://member.aarp.org/etc/aarp/datashare/everywhereFavoriteSegments/_jcr_content/widget-list.segment=home.temp.json could save 8.9KiB (82% reduction).
Compressing http://zor.livefyre.com/wjs/v1.0/javascripts/CommentCount.js could save 5.8KiB (64% reduction).
Compressing http://cdn.livefyre.com/libs/commentcount/v1.0/commentcount.js could save 5.8KiB (64% reduction).
Compressing http://script.crazyegg.com/pages/scripts/0032/6655.js?400826 could save 5.1KiB (61% reduction).
Compressing http://member.aarp.org/etc/aarp/datashare/everywhereFavoriteSegments/_jcr_content/segmented-slides.number-of-slides=5.segment=home,home,.json could save 2.2KiB (63% reduction).
Compressing http://member.aarp.org/etc/aarp/datashare/everywhereTopics/_jcr_content/fixed-article-feed.topic=en.0-6.json could save 2.2KiB (62% reduction).
Compressing http://member.aarp.org/etc/aarp/offer/discountsAndBenefits/auto-buying-prog.infinity.json could save 1.6KiB (62% reduction).
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Compressing http://member.aarp.org/etc/aarp/offer/discountsAndBenefits/regal.infinity.json could save 1.4KiB (62% reduction).
Compressing http://member.aarp.org/etc/aarp/offer/discountsAndBenefits/bmi.infinity.json could save 1.4KiB (61% reduction).
Compressing http://member.aarp.org/etc/aarp/offer/discountsAndBenefits/hampton-inn.infinity.json could save 1.4KiB (62% reduction).
Compressing http://aarp.tt.omtrdc.net/m2/aarp/mbox/standard?mboxHost=member.aarp.org&mboxSession=1442976066374-702123&mboxPC=1442976066374-702123.28_40&mboxPage=1442976067202-909302&screenHeight=667&screenWidth=375&browserWidth=375&browserHeight=667&browserTimeOffset=-420&colorDepth=24&mbo***Domain=enabled&mboxCount=3&mbox=aarpGeoLoc&mboxId=0&mboxTime=1442950867233&mboxURL=http%3A%2F%2Fmember.aarp.org%2F&mboxReferrer=&mboxVersion=53 could save 576B (54% reduction).

Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 42.2KiB (6% reduction).

Losslessly compressing https://tpc.googlesyndication.com/simgad/6751439267518410657 could save 3.8KiB (21% reduction).
Losslessly compressing http://member.aarp.org/content/dam/aarp/aarp_everywhere/Ads%20Everywhere/AARP_HJ_sweeps_7_0815_1140x655.web.722.414.jpg could save 2.7KiB (3% reduction).
Losslessly compressing http://member.aarp.org/content/dam/aarp/health/brain_health/2015-05/1140-brain-health-helps-hurts-exercise-cognitive-function.web.722.414.jpg could save 2.1KiB (7% reduction).
Losslessly compressing http://cdn.aarp.net/etc/everywhere/images/member-card-example1.imgcache.rev20150917151535.png could save 1.9KiB (21% reduction).
Losslessly compressing http://member.aarp.org/content/dam/aarp/Blog/2015/09/1140-Beijing-World-Conference-on-Women-1995.web.722.414.jpg could save 1.8KiB (2% reduction).
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Minify JavaScript

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Minify CSS

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Minify HTML

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Minify HTML for the following resources to reduce their size by 4.8KiB (20% reduction).

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Size tap targets appropriately

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The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="#" class="siteBannerClose"></a> is close to 1 other tap targets .
The tap target <a href="" class="bx-prev disabled">Previous</a> and 5 others are close to other tap targets .
The tap target <a href="#expandmap" class="closed">Expand Map</a> is close to 1 other tap targets.
The tap target <div></div> and 1 others are close to other tap targets.
The tap target <a href="http://search.aarp.org/sitemap">Sitemap</a> and 4 others are close to other tap targets.
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Accept-Ranges: bytes
Cache-Control: no-cache
Cache-control: no-cache="set-cookie"
Content-Type: text/html; ch***t=UTF-8
Date: Wed, 23 Sep 2015 02:41:05 GMT
Last-Modified: Tue, 22 Sep 2015 19:05:18 GMT
NodeID: ws2.ae1b.aarp.net
Server:
Set-Cookie: AWSELB=91F5650B18608D2812CE29E98FE0FE4FB64531ED371DC13DC54B50AF0D279B8646BE0EEC51CBFAE35***CD42AE588B589B23314C7B51FC62E507AE643E968D5A0B75EA34BAC;PATH=/;MAX-AGE=300
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DNS Lookup

Type Ip Target TTL
A 204.74.99.100 298
SOA 3598
Mname pdns83.ultradns.com
Rname root.aarp.org
Serial Number 2017082815
Refresh 28800
Retry 7200
Expire 604800
Minimum TTL 0
MX mta01dc.aarp.org 3598
MX eslbe.messageone.com 3598
MX mta02dc.aarp.org 3598
MX eslbw.messageone.com 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
TXT 3598
NS pdns83.ultradns.net 3598
NS pdns83.ultradns.org 3598
NS pdns83.ultradns.com 3598
NS pdns83.ultradns.biz 3598

Whois Lookup

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1994-12-16
Domain Age:
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